Hi, welcome to Maple!

You, as a consumer, have the power to change the world. Let's start with skincare. At Maple, you can discover effective skincare products that are aligned with your values and lifestyle. Vote for the companies you care about with your wallet, helping value-focused brands thrive. 

Our Values:

Here are six values we carefully curated based on the pressing needs that we, humans, are facing together: environmental destruction, racial and gender inequality, and supporting the local economy. We’re proud to say that all our brands are not tested on animals. As we evolve and listen to our Maplers, we will constantly revisit these values which will dictate the brands that we carry. 

BIPOC (Black, Indigenous, and People of Color) Owned: Supporting BIPOC-owned businesses will allow individuals and communities to attain the resources necessary to overcome wealth inequality. While ongoing effects from the pandemic have impacted many businesses, a recent National Bureau of Economic Research study revealed BIPOC-owned companies have taken a significantly bigger hit than most. 

Charitable Initiatives: Make the impact of your money go even further with brands that donate a portion of their profits to charitable organizations that matter.

Eco-Friendly: A commitment to the reduction of waste including and beyond packaging and shipping materials reduces climate impact. This includes small batch or made-to-order production, upcycled and recycled materials, or an extended product life cycle through circularity initiatives such as take-back programs and resale. 

Vegan: All ingredients used in a product are not produced from an animal or an animal byproduct. This means that traditional ingredients like beeswax, honey, collagen, lanolin, and keratin are not used. 

Small Business: By supporting a small business, you're also supporting the local community that the business resides in. Spending your money there helps to stimulate the local economy and keep business booming within the local region instead of funding mega corporations.  

Women Owned: When you support women-owned businesses, you are investing in women's economic empowerment, gender parity, and vibrant communities. As of 2019, women-owned businesses account for 42% of all businesses in the US but only 8% of overall revenues. This is mainly because women entrepreneurs face challenges getting access to capital. Still in 2021, women entrepreneurs are offered smaller loans with significantly higher interest rates than men. Your support goes a much longer way for women-owned businesses. 


Who We Are:

Haerim & Lynette founded Maple because they wanted to be better consumers but it wasn’t easy. They would spend hours scouring the web to research brands that aligned with their values to finally find interesting brands they wanted to try but then ultimately didn’t due to having to commit right away with a large, expensive full size product. As much as they wanted to support a new brand, it just felt risky without the thousands of reviews. Maple solves for this because they do the curation for you and they make it easy to try with a trial size first.